The Importance of Getting Your Website Listed on DMOZ
DMOZ is used by Google for ALL of the contents of the Web
Directory portion of their site. Many small search engines and
directories also use DMOZ results for their directories. Since
DMOZ has been around a long time and uses human editors, Google
also gives your site quite alot of link popularity credit, if
your site is listed. Needless to say, DMOZ is an important link,
if you can get it.
When performing directory submissions, your first stop should be
DMOZ.org. Spend some time finding the absolute best category for
your site. This is crucial. Submitting to the wrong category will
hold up the review of your site. Then create a good description
and use your company or website name as the title. Make sure to
read their submission guidelines, especially for the category you
are submitting to. Basically, you get one shot at DMOZ, submit
right the first time and forget about it. For some commercial
categories, it may take YEARS to be reviewed. DO NOT submit again
and again, your submission will be put at the back of the review
queue if you keep submitting, or be deleted altogether! Don't get
fancy with the description, yes, try and incorporate your main
keyword phrase or phrases, but be careful. The description should
adhere to their submission guidelines perfectly. Take a good look
at the descriptions of sites already listed in the category for
an idea of what the editors are looking for. Use natural
language, not sales jargon. Make it short and to the point. Also,
be sure to use an email from your site, like
webmaster@yoursite.com. This may help the editors know that this
is a legitimate submission from an important person in your
company, as opposed to if you use myname@hotmail.com as the
submission email address. You don't need to worry about being
spammed. It's unlikely you will ever hear from DMOZ via email. So
use your real email address from your domain.
Once you've submitted to DMOZ, you can check your category once a
month to see if your site has been added, as you won't receive a
confirmation email if your site is accepted or denied.
If the category you are submitting to does not have an editor
listed AND if the category doesn't have alot of listings,
preferably less than 50 consider applying to become an editor of
the category. As editor, you can approve your own site into the
category very quickly. Be honest in your application, the DMOZ
people will research the information you give them, if you lie,
you won't get approved. If you are approved, be an honest editor,
giving competitors a fair shot to be listed. You wouldn't want a
competitor keeping you out of the directory if they had the
power, would you? Login a couple times a month to review new
listings and to keep your editor account updated.
Author
George Whitecraft
http://whitecraftshoppingmarketing.biz/info/l/tbp
http://whitecraftshoppingmarketing.biz/info/l/pba
posted by George @ 2:29 PM
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